Ranking of the Website on Google

A common question I receive from clients is how they can improve the ranking of their website on Google Many companies claiming to use “white hat” optimization techniques reach out, promising to make a website rank number 1 on Google. They assure me that they would never use the unethical “black hat” techniques used by …

The Value of Information

The rain pelted across the old Volkswagen windshield as if it had been sprayed on by a garden hose. The tired wipers complained with a stuttered uh-uh-uh as they tried to keep ahead of the horizontal liquid barrage of all things blurry through every window. To say it was dark would be an understatement. Because …